Anyone familiar with this
weave knows that this is traditionally a fine 100-count cotton sari from
Andhra Pradesh. “Fine cotton weaving is a high skill technique but
there is little demand for cotton saris, hence fine cotton Venkatagiris
are on a decline. If women want to spend money on a sari with zari, then
they want it to be in silk as saris have become more of ‘occasion’
wear. That’s why in my version of the Venkatagiris, while the fine
100-count cotton warp stays, I’ve introduced a fine silk in the weft,”
explains Pillai. He has also introduced an asymmetric graphic design
vocabulary. “I’ve tried to convince a few weavers to stay put by
reintroducing old designs with heavier anchals which result in
better remuneration for their skills. These traditional designs get a
contemporary twist with the use of an unusual colour combination or the
use of silver zari,” he adds.
Cotton-silk Venkatagiris start at Rs.6,000, and the pure silk ones at Rs.9,800.
Contact studio@pradeeppillai.com
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