Kalamkari
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| Hyderabad-based designer Gaurang Shah’s kalamkari sari collection showcased at the Lakme Fashion Week |
Traditional kalamkari,
a hand-painted textile from Andhra Pradesh, is in subdued, earthy
colours. Hyderabad-based designer Gaurang Shah decided to give it a
splash of colour by introducing vibrant pinks, reds and oranges.
Launched at the Lakmé Fashion Week Winter-Festive 2012, Shah’s
collection of kalamkaris was created using reverse hand-painting technique. “Usually kalamkari is
done on white or cream fabrics. We took bright fabrics to start with
and painted with contrasting colours inside as well as outside lines,”
explains Shah. While most woven saris have a 2-3 inch border, Shah does a
6m sari with the rare, much wider 12-18-inch border, depending on the
design. His Panchatantra theme of kalamkaris with animal
motifs and bold patterns and colours at the Lakmé Fashion Week 2012 won
him the best designer award for working with Indian weaves.
The kalamkari range starts at Rs.18,000. Gaurang Shah, 36, Jubilee Hills, Hyderabad, or order at
www.indianemporium.in.
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