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The Telly world and the internet was abuzz
yesterday that Imagine TV has shut shop. Apparently, it was a sudden
decision and producers were informed over night to stop shooting for their
shows. The beleagured general entertainment channel had been facing
problems since the last two years. Owned by NDTV, the channel was taken
over by Turner Broadcasting System in 2010. Launched in 2008, the
channel was counted among the top five but soon withered away in the
face of competition from established channels like Zee, Star Plus,
Colors and Sony. It was pushed out of the race by the comedy channel SAB
TV and since then hadn’t been able to get back into the reckoning. The
channel had recently revamped its programming but obviously it hasn’t
worked. News is that for sometime, the channel will be airing re-runs of
their shows. |
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