SHIMMER LIKE GOLD

SHIMMER LIKE GOLD

    Day three at the Lakmé Fashion Week Winter/Festive 2013 ended with Pond’s gold radiance™ presenting the “Wear Nothing But Gold” collection by Vikram Phadnis. The opening of the show featured Karisma Kapoor, the face of Pond’s gold radiance™.
Said Karisma, “Everyone grows old. But with a product like this, you stop fearing it. I saw my skin glow the instant I applied it for the first time. The serum is incredibly beautiful. And that’s how it makes you feel. Everytime I use it, I feel like a princess. And gold has always been a part of every milestone in my life. Whether it was tears being shed at my wedding or the smiles shared at an achievement. I was excited about being Vikram’s showstopper. After being away for a while, there is a tinge of nervousness when you come back. But I wore something gorgeous and looked it too!”
“This is a range of luxurious skincare products made with a combination of potent anti-ageing ingredients and real gold micro-particles. Vikram’s collection was a tribute to this beautiful radiance of gold and portray its beauty in the best way that it can be,” said Arun Srinivas, Vice-President Skincare and Makeup, HUL.
A luxury in anti-ageing, these are a specially formulated range of products infused with real gold micro particles. They revitalise the lost radiance of ageing skin across four dimensions — texture, colour, evenness of tone and hydration — to awaken the skin’s youthful radiance, visibly reduce wrinkles and brighten skin tone in 15 minutes.
    Youthful skin has an undeniable radiance. As skin cells age, the inner ability to regenerate slows down over time, making skin visibly duller. This is an ageing solution that directly targets the combined four signs of skin dullness to recapture skin’s youthful radiance. This range is a combination of the best proven antiageing ingredients, combined with real elemental gold, to reenergise dull skin and recapture the radiance of your youth.
    The range comes in six unique anti ageing products — Youthful Glow Day Cream, Precious Youth Serum, Youth Reviving Eye Cream, Youthful Night Repair, Radiance Boosting Cleansing Mousse and Radiance Revealed Facial Mousse.

Kareena Kapoor Khan

Maheep Kapoor

Mashoom Singha

Dayana Erappa

Amrita Arora Ladak

Malaika Arora Khan